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Unlock the Best Shopping Deals in Japan: Discounts, Coupons, Budget Deals & Promos

Unlock the Best Shopping Deals in Japan: Discounts, Coupons, Budget Deals & Promos

Last updated: 29 May 2025

Save money and elevate your shopping experience in Japan with incredible discounts, valuable coupons, and budget-savvy deals! Here we showcase some of the best bargains you can find on a huge variety of items. Say hello to guilt-free shopping!

Main image: Pixta

Table of Contents
  1. Types of discounts in Japan
  2. Where to find shopping deals in Japan
  3. Bookmark and save: Coupons for shopping malls and shops in Japan
  4. Other special offers
  5. Tax-Free shopping before your Japan trip

Types of discounts in Japan

(Photo: PIXTA)
(Photo: PIXTA)

Ah, the thrill of a good deal! Japan offers a variety of discounts that can make your shopping experience even more rewarding.

・Seasonal Sales: Who can resist the lure of a bargain? Every summer, typically around July, Japan's shopping streets come alive with sizzling summer sales. But if you're visiting in the frostier months, don't fret! The winter deals (usually around late December and early January) will warm you right up. Think discounts aplenty on everything from fashion to tech.

・Limited-Time Offers: Japan is the land of fleeting beauty, and this extends to shopping deals. Keep your eyes peeled for these limited-time offers. They're quick, they're tempting, and they're gone before you know it! So, ready to pounce on those discounts?

・Loyalty Programs: Loyalty does have its rewards. If you're a frequent visitor to Japan or have a favorite store, consider signing up for a loyalty program. These can give you access to exclusive deals, discounts, and other perks. Did we hear someone say 'shopping spree'?

・Tax-Free Shopping: Ah, the joy of tax-free shopping! It's one of the perks of being a tourist in Japan. Buy from designated tax-free shops, and you can enjoy your purchases sans consumption tax. Isn't that just delightful?

Where to find shopping deals in Japan

Shinjuku is another one of Tokyo's popular shopping areas. (Photo: PIXTA)
Shinjuku is another one of Tokyo's popular shopping areas. (Photo: PIXTA)

Japan is not just about cherry blossoms and ancient temples. It's a shopper's paradise too! Here's where you can find some of the best deals.

・Popular Shopping Districts: From the neon buzz of Tokyo's Akihabara to the stylish boutiques in Kyoto's Gion Shijo, Japan's shopping districts have deals aplenty. And let's not forget Osaka's Shinsaibashi, a haven for shopaholics. Ready to shop 'til you drop?

Outlet Malls: Branded goods at bargain prices? Yes, please! Outlet malls in Japan are treasure troves of discounted branded items, offering deals all year round. From Gotemba Premium Outlets near Mount Fuji to Rinku Town near Kansai International Airport, outlet shopping is an experience you shouldn't miss.

・Flea Markets: For those with a penchant for the unique, the flea markets in Japan are a must-visit. From vintage kimono to antique trinkets, these markets are a haven for bargain hunters and treasure seekers alike. So, what hidden gem will you find?

・Used Shops: For the savvy shopper with an eye for value, Japan's used shops are a goldmine. Whether you're looking for a pre-loved designer bag, a secondhand camera, or a gently used tech gadget, these shops offer high-quality second-hand goods at a fraction of the original price. And the best part? Many items are in near-perfect condition! Remember, one person's gently used item could be your brand-new treasure.

・Discount Shops & Tax-Free Services: For everyday items at lower prices, discount shops are the way to go. Stores like Don Quijote are popular among locals and tourists alike. And remember, many of these stores offer tax-free shopping for tourists. More savings, more fun, right?

Helpful Links

Bookmark and save: Coupons for shopping malls and shops in Japan

(Photo: PIXTA)
(Photo: PIXTA)

Want to maximize your shopping savings? Coupons are your secret weapon. Many malls and shops offer coupons, either online or in-store, that can slash prices even further. Whether it's a digital discount for the tech-savvy or a traditional paper coupon, these little beauties can make your shopping budget stretch that bit further. So, ready to start saving?

1. Bag a Bargain at BicCamera

1. Bag a Bargain at BicCamera

BicCamera is your one-stop shop for everything tech. If it's got a circuit board and a screen, chances are BicCamera has it. From the latest cameras and laptops to home appliances and audio gear, this store is a tech lover's dream. BicCamera stores also have a huge variety of other items for daily life, including personal care items, beauty care and cosmetics, and even things like suitcases and Japanese sake! So, if you're itching to upgrade your gadget game, or simply need a new pair of headphones for the flight home, a BicCamera coupon could be just the ticket to an unbeatable deal.

BicCamera Coupon
  • About the deal: Enjoy a 10% tax exemption followed by discounts on various items (3% to 7% off, some exclusions).*
  • Valid stores: The BicCamera coupon can be used at participating BicCamera, Kojima, Sofmap, and Air BicCamera stores.
  • How to use: To use, show the coupon above to the cashier at the time of purchase.
  • *Terms and conditions apply. Be sure to check before purchasing.

2. Discounts Aplenty at Don Quijote

Known affectionately as "Donki," Don Quijote is the king of discount stores in Japan. These labyrinthine wonderlands are crammed floor to ceiling with goods ranging from groceries and beauty products to clothing, household items, and, yes, even costumes and quirky merch! It's the perfect place for budget-conscious shoppers, souvenir hunters, or anyone who enjoys the thrill of a find. So why not grab a Don Quijote coupon and dive into the delightful chaos? You never know what treasures you'll uncover.

Don Quijote Coupon
  • About the deal: Enjoy up to 15% off your purchase.*
  • How to use: Just tap the coupon below and show it to the cashier when checking out.
  • *Conditions apply. See coupon page for details.

3. All MITSUI OUTLET PARK locations

3. All MITSUI OUTLET PARK locations

Mitsui Outlet Park is a popular chain of outlet malls spread across Japan. It offers a diverse range of international and domestic brands, providing shoppers with discounted prices on clothing, accessories, and lifestyle products in a pleasant, open-air mall setting.

Special Offers: Present this screen at an eligible facility's General Information counter to receive a coupon book offering up to 10% off and a novelty gift.
・Eligible facilities include: All MITSUI OUTLET PARK locations, Mitsui Shopping Park LaLaport TOKYO-BAY, Urban Dock LaLaport TOYOSU, LAZONA Kawasaki Plaza, LaLaport KADOMA, LaLaport EXPOCITY, LaLaport FUKUOKA, DiverCity Tokyo Plaza, COREDO Muromachi.
・For MITSUI OUTLET PARK SAPPORO KITAHIROSHIMA, KISARAZU, JAZZ DREAM NAGASHIMA, and DiverCity Tokyo Plaza, please visit the Tourist Information Center.

4. AEON MALL - Discount coupon combined with tax exemption

4. AEON MALL - Discount coupon combined with tax exemption

Aeon Mall is a major shopping mall chain in Japan, offering a comprehensive shopping experience with a mix of retail stores, entertainment options, and dining establishments. It's a family-friendly destination, catering to a wide range of needs and preferences.

DISCOUNT COUPON: 500 yen OR Novelty Gift. Redeem your 500 yen coupon by presenting the QR code at the Service Counter.

5. Tsuruha Drug Store

5. Tsuruha Drug Store

Tsuruha Drugstore is a widespread pharmacy chain in Japan, recognized for its extensive selection of health and beauty products. It's a favored spot for both medicinal needs and cosmetic finds, including popular Japanese skincare and makeup products.

6. Lotte Duty Free Ginza

6. Lotte Duty Free Ginza

Lotte Duty Free Ginza, located in Tokyo's upscale Ginza district, is a premium duty-free shop offering a variety of luxury brands and products. From high-end cosmetics and fragrances to designer accessories, it's a prime spot for tax-free shopping in a sophisticated environment.

Other special offers

(Photo: PIXTA)
(Photo: PIXTA)

But wait, there's more! Japan's shopping scene is as diverse as it is vast, and there are countless other opportunities to snag a deal that we've yet to cover. This next section, "Other Deals," unveils a treasure trove of discounts, coupons, and special offers at a variety of shops across Japan. From fashion and food to crafts and beauty, these deals span a range of categories and are sure to pique your interest.

Simply Oishii Wagashi School

Discover the art of Japanese sweets at Simply Oishii Wagashi School, just three minutes from JR Meguro Station. Learn to make favorites like ichigo daifuku, dango, mochi ice cream, and seasonal nerikiri with an optional tea ceremony. Classes are held daily and require booking at least 24 hours in advance. Use coupon code "LIVE-JAPAN" at checkout for 1,000 yen off per person.

WASAKE Sake Experience

Explore over 50 premium and rare sake varieties from across Japan at WASAKE, a new sake tasting facility in Asakusa. From sparkling to aged sake, knowledgeable staff assist in English and Chinese to help you find your favorite. Bottles and original souvenirs are available for purchase, with duty-free service. Enjoy casual walk-in tastings or reserve a spot for special events. Present the coupon below on-site to receive one free tasting of Dassai.

BEST VINTAGE SHINJUKU

BEST VINTAGE, operated by leading watch retailer BEST ISHIDA, specializes in vintage timepieces with stores in Shinjuku and Umeda. With around 2,000 carefully inspected pre-owned watches—including rare and discontinued Rolex models—each piece reflects a unique history and lasting value. Present the LIVE JAPAN coupon to receive 10,000 yen off your purchase.

  • BEST VINTAGE SHINJUKU
    Coupons
    • Address 3-17-12 B1F, Shinjuku, Shinjuku-ku, Tokyo, 160-0022
      View Map
    • Nearest Station Shinjuku Station (JR Shonan Shinjuku Line / JR Yamanote Line / JR Chuo Main Line / JR Saikyo Line / Tokyo Metro Marunouchi Line / Toei Shinjuku Line / Toei Oedo Line / Keio Line / Keio New Line / Odakyu Odawara Line)
      1 minute on foot
    • Phone Number 03-3341-4481

TiCTAC Grand Front Osaka

TiCTAC Grand Front Osaka is a specialty watch store offering a wide range of brands—from Japanese makers like Seiko and Casio to international favorites like Klasse14 and Skagen, including smartwatches and exclusive models. Pair watches for anniversaries are also available. Enjoy tax-free shopping plus 5% off with the LIVE JAPAN coupon.

Please Note
  • Terms and conditions to deals may apply. See the respective deal pages for details.
  • To claim a deal, please show the shop or restaurant the coupon shown on the detail page.

Tax-Free shopping before your Japan trip

Foreign travelers can also take advantage of the tax exemption system, known as "免税" (tax-free), which allows them to save on Japanese taxes and make purchases even more affordable.

Now, there's a handy web service called TaxFreeOnline.jp that allows you to order tax-free products online before your trip to Japan and have them delivered to your hotel during your stay or even collect things at an airport along your journey. Learn more about it at the link below.

Written by:
LIVE JAPAN's editorial team
LIVE JAPAN's editorial team

LIVE JAPAN's editorial team is a multicultural mix of native editors who have lived in Japan for over five years, alongside Japanese editors with a deep passion for travel. We're devoted to sharing the wonders of Japan. From cultural insights and history to events, practical travel tips and coupons, we're here to help make your journey unforgettable!

*This information is from the time of this article's publication.
*Prices and options mentioned are subject to change.
*Unless stated otherwise, all prices include tax.

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