Pompompurin 30th Anniversary: "So Pompompurin!" Exhibition Debuts at Sanrio Puroland in Tokyo
- Written by: LIVE JAPAN Editor
To celebrate the 30th anniversary of the beloved golden retriever boy Pompompurin, Sanrio Puroland in Tama, Tokyo will host a special year-long event titled POMPOMPURIN 30th Anniversary, starting April 10, 2026.
Since his debut in 1996, Pompompurin has charmed fans worldwide with his signature beret and irresistibly round, comforting look. Centered around a festive party theme, this milestone event brings together joyful displays and surprises to thank fans who have supported him over the past three decades.
Photo courtesy of Sanrio Co., Ltd.
© 2026 SANRIO CO., LTD. TOKYO, JAPAN
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One of the most anticipated highlights of the celebration is the limited-time special exhibition “So Pompompurin!” Exhibition, held in the first-floor event space of the park.
This creative showcase is produced in collaboration with entaku, the team behind viral projects in Japan such as “Too Nice!” Exhibition, which have recently gained major attention across social media.

The exhibition unfolds as a heartwarming story, where Pompompurin’s friend Muffin leads “Team Purin” in creating an over-the-top surprise just for him. The space is filled with playful touches that make you think, “This is so Pompompurin!” at every turn.
Visitors can discover rare and unexpected sides of Pompompurin, including delightfully exaggerated and quirky versions of the character. Throughout the venue, photo spots infused with entaku’s signature humor invite guests to fully immerse themselves in his irresistibly soft and cheerful world.

Interactive experiences will also be enhanced throughout the celebration. From April 10, a limited-time Pompompurin 30th Anniversary Special Meet & Greet will give fans the chance to share their well wishes in person.
During the designated Pompompurin Days from April 16–19, a special high-five greeting event will bring guests even closer, creating warm, memorable moments that make the anniversary feel even more personal.
To mark the occasion, a range of beautifully crafted limited-edition goods will also be released. Highlights include a commemorative plush wearing a jeweled crown and white wings, along with a variety of lifestyle items inspired by the friendship between Pompompurin and Muffin, perfect for bringing a touch of the celebration into everyday life.

Sanrio Puroland warmly invites all Pompompurin fans to celebrate this special milestone year in Tokyo. Step into a thoughtfully curated anniversary party and experience the character’s signature warmth, charm, and uplifting energy firsthand.
The LIVE JAPAN editorial team is a multinational group made up of native editors who have lived in Japan for over five years and Japanese editors who love to travel. Together, we share the best of Japan, offering cultural insights, historical context, event updates, and travel-friendly deals, to support your journey every step of the way.
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