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2025 Tokyo Shinjuku Shopping Map: East Exit, West Exit, South Exit Area Guides & Must-Buy Souvenir Recommendations

2025 Tokyo Shinjuku Shopping Map: East Exit, West Exit, South Exit Area Guides & Must-Buy Souvenir Recommendations

Date published: 19 February 2025

Shinjuku Station is Tokyo’s shopping and entertainment hotspot! East Exit, West Exit, South Exit—each zone’s packed with charm, from chic department stores to quirky stationery and must-buy souvenirs. Hunting for fashion, cool trinkets, or Japan’s latest gadgets? It’s all here. Our Shinjuku shopping map has you covered with district breakdowns and 15 top spots. Master the maze, shop till you drop, and snag those goodies day or night!

*Main image: PR TIMES, LIVE JAPAN spot-lj0001928, and LIVE JAPAN article a0005434

Table of Contents
  1. How to Plan Your Shinjuku Shopping Route? Nail the Vibe of Each Area First!
  2. What Stations & Lines Are Around Shinjuku Station?
  3. Which Exit for Don Quijote, Matsumoto Kiyoshi, BicCamera, Yodobashi, and UNIQLO?
  4. BicCamera
  5. Don Quijote
  6. Yodobashi Camera
  7. UNIQLO
  8. Shinjuku East Exit (Shinjuku-sanchome) Shopping: Must-Visit Department Stores & Shops
  9. Isetan Shinjuku
  10. Shinjuku West Exit Shopping: Must-Visit Department Stores & Shops
  11. Shinjuku East Exit North (Kabukicho) Shopping: Must-Visit Department Stores & Districts
  12. Shinjuku South Exit & New South Exit Shopping: Must-Visit Department Stores & Shops
  13. Bonus Guide: Must-Buy Shinjuku Souvenirs for 2025—Save This Now!

How to Plan Your Shinjuku Shopping Route? Nail the Vibe of Each Area First!

Bustling Shinjuku Station blends modern flair with tradition—think skyscrapers, shrines over a century old, and a shopper’s paradise all in one. It’s Tokyo’s commercial and entertainment hub, plus a top tourist gem. Using JR Shinjuku Station’s exits as your guide, this shopping map breaks it down: the East Exit’s department stores and artsy vibes, the West Exit’s towering business zone, the lively Kabukicho strip just north of East Exit, and the family-friendly South Exit shopping scene. We’ve handpicked the must-hit spots in each area for you!

What Stations & Lines Are Around Shinjuku Station?

(Photo: LIVE JAPAN Article #a0001085)
(Photo: LIVE JAPAN Article #a0001085)

Shinjuku Station” is a key transport hub in central Tokyo. It links JR East, Tokyo Metro, Keio, Odakyu, and Toei Subway lines, handling over 2.7 million passengers daily—earning it a Guinness World Record as the busiest station globally!

The area north of the East Exit boasts Kabukicho, one of Japan’s top entertainment districts. Meanwhile, the West Exit shines as Tokyo’s “sub-center,” packed with towering skyscrapers and a major business zone.

Beyond the main JR “Shinjuku Station,” the bustling Shinjuku area has other nearby stations too. Below, we’ve listed key landmarks and shopping spots near each exit—scan it to see if your travel plans already line up!

  • Shinjuku-gyoemmae Station (Marunouchi Line): Shinjuku Gyoen. A serene garden oasis near the station.
  • Shinjuku-sanchome Station (Marunouchi Line, Fukutoshin Line, Shinjuku Line): Isetan Shinjuku, Hanazono Shrine, Kinokuniya Shinjuku Main Store. Trendy shopping and culture collide here!
  • Shinjuku-nishiguchi Station (Oedo Line): Omoide Yokocho Alley, Kinokuniya Shinjuku Main Store. Retro vibes meet bookworm heaven.
  • Nishi-shinjuku Station (Marunouchi Line): SOMPO Museum of Art. A cultural gem amid the skyscrapers.
  • Higashi-shinjuku Station (Fukutoshin Line, Oedo Line): Shinjuku Golden Gai. Tiny bars, big character!
  • Seibu Shinjuku Station (Seibu Shinjuku Line): Don Quijote Shinjuku Kabukicho, Tokyu Kabukicho Tower, Seibu Shinjuku PePe. Late-night shopping and flashy fun.
  • Tochomae Station (Oedo Line): Tokyo Metropolitan Government Building. Iconic views from this towering landmark.

Actually, stations around Shinjuku are pretty packed together. Many spots are within walking distance, so the stations listed aren’t your only options!

To save on transport costs, plan your itinerary with nearby attractions in mind. Sticking to spots on the same railway line boosts your bang-for-buck value!

Which Exit for Don Quijote, Matsumoto Kiyoshi, BicCamera, Yodobashi, and UNIQLO?

Tourists visiting Japan almost always hit up the discount store “Don Quijote,” electronics giants “BicCamera” and “Yodobashi Camera,” and the national fashion brand “UNIQLO.” In Shinjuku, you can shop them all at once—some even have multiple branches here!

Below, we’ve organized these popular brands’ Shinjuku locations into a clear list. Click the store names for detailed info on each spot!

BicCamera

(Photo: LIVE JAPAN Spot #lj0062251)
(Photo: LIVE JAPAN Spot #lj0062251)

Don Quijote

(Photo: LIVE JAPAN Spot #lj0001928)
(Photo: LIVE JAPAN Spot #lj0001928)

Yodobashi Camera

(Photo: LIVE JAPAN Spot #lj0003038)
(Photo: LIVE JAPAN Spot #lj0003038)

UNIQLO

(Photo: LIVE JAPAN Spot #lj0002635)
(Photo: LIVE JAPAN Spot #lj0002635)
  • UNIQLO - Shinjuku West Exit
    • Address Shinjuku Palette B1-4F, 1-1-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo, 160-0023
      View Map
    • Nearest Station Shinjuku Station (JR Shonan Shinjuku Line / JR Yamanote Line / JR Chuo Main Line / JR Saikyo Line / Tokyo Metro Marunouchi Line / Toei Shinjuku Line / Toei Oedo Line / Keio Line / Keio New Line / Odakyu Odawara Line)
    • Phone Number 03-5909-3011
UNIQLO

Shinjuku East Exit (Shinjuku-sanchome) Shopping: Must-Visit Department Stores & Shops

The Shinjuku East Exit area revolves around Japan’s biggest entertainment district, “Kabukicho.” Along the main “Shinjuku-dori” road, you’ll find a lineup of major department stores and famous shops.

The East Exit shopping street blends trendy boutiques with classic eateries. Plus, there are Live Houses, galleries, and comedy theaters—making it a vibrant mix of commerce and art.

Around Shinjuku-sanchome, iconic department stores like “Isetan Shinjuku” and “Marui” draw massive shopping crowds. Here are 5 must-visit stores and spots to check out!

LUMINE EST Shinjuku

(Photo: LIVE JAPAN Article #a0001407)
(Photo: LIVE JAPAN Article #a0001407)

LUMINE EST Shinjuku is a department store directly connected to JR Shinjuku Station’s East Exit. It’s packed with fashion, accessories, cafés, and restaurants, targeting young women especially.

The brands here are trendy and buzzworthy. The 7th and 8th floors, with popular dessert spots and eateries, buzz with a trendsetting vibe.

Back in the 1980s and ‘90s, Shinjuku was all about office towers, while shopping reigned in Shibuya. But with “LUMINE 1” and “LUMINE 2” opening at the South Exit, Shinjuku’s shopping scene took off.

That’s when LUMINE EST Shinjuku stepped in, aiming at a younger crowd. It’s now a go-to spot for nailing the latest Japanese girl fashion trends—start your shopping here!

LUMINE EST Shinjuku (ルミネエスト新宿)
  • ・Address: 3-38-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022
    ・Hours: Shopping: 11 AM–9 PM (Mon–Fri) / 10:30 AM–9 PM (Weekends & Holidays); Dining: 11 AM–10 PM
    ・Website: https://www.lumine.ne.jp/est/

Isetan Shinjuku

(Photo: LIVE JAPAN Article #a0000118)
(Photo: LIVE JAPAN Article #a0000118)

With over 90 years since opening, Isetan Shinjuku is a high-end department store and a standout landmark near Shinjuku Station’s East Exit. It’s known for premium brands and quality.

Beyond the main building, Isetan broke ground in 1968 with a men’s annex—the first of its kind in Japan. This move made it a fashion trailblazer, earning praise and a strong reputation.

It’s not just about clothes and accessories, though. The basement food hall is a treasure trove of fancy souvenirs—like the famous financier cakes from noix de beurre, where lines form for fresh bites or gift boxes to take home!

Isetan Shinjuku (伊勢丹 新宿店)

Shinjuku Marui Department Store (Main Building, ANNEX, MEN)

Shinjuku Marui Department Store (Main Building, ANNEX, MEN)

Shinjuku’s Marui department store comes in three flavors: the Main Building, ANNEX, and the men’s-focused MEN. That’s three spots to explore!

When searching on your phone’s map, double-check the location. It’s easy to pin the wrong one by mistake!

Shinjuku Marui Main Building (新宿マルイ 本館)
  • ・Address: 3-30-13 Shinjuku, Shinjuku-ku, Tokyo 160-0022
    ・Hours: 11 AM–8 PM (B1F 11 AM–9 PM, some shops excluded)
    ・Website: https://www.0101.co.jp/003/
  • Shinjuku Marui ANNEX (新宿マルイ アネックス)
  • ・Address: 3-1-26 Shinjuku, Shinjuku-ku, Tokyo 160-0022
    ・Hours: 11 AM–8 PM
    ・Website: https://www.0101.co.jp/005/
  • Shinjuku Marui MEN (新宿マルイ メン)
  • ・Address: 5-16-4 Shinjuku, Shinjuku-ku, Tokyo 160-0022
    ・Hours: 11 AM–8 PM
    ・Website: https://www.0101.co.jp/074/

Sekaido Shinjuku Main Store

Sekaido Shinjuku Main Store

Stationery fans will light up at Sekaido Shinjuku. It’s a paradise just 7 minutes on foot from Shinjuku Station’s East Exit, with a huge sign you can’t miss!

This five-story shop has it all. From basic pens and office supplies to pro-grade watercolors, prints, frames, and even clay or model-making tools—every floor is packed with options.

The prices are wallet-friendly too. Wander around, and you’ll spot tons of discounts, making it a must-visit treasure trove for stationery lovers!

In 2025, Sekaido hits its 85th anniversary. To celebrate, they’re rolling out exclusive limited-edition items—perfect reason to swing by!

Sekaido Shinjuku (世界堂 新宿本店)
  • ・Address: 3-1-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022, Sekaido Building 1F–5F
    ・Hours: 9:30 AM–8 PM
    ・Website: https://www.sekaido.co.jp/

Kinokuniya Shinjuku Main Store

A 3-minute walk from JR Shinjuku Station’s East Exit lands you at the 8-story Kinokuniya Shinjuku Main Store. On the first floor, a 6-meter-tall pillar-shaped digital sign called HASHIRA VISION displays real-time bestseller lists and publisher picks—also a handy meetup spot!

This bookstore is a hub for the latest magazines, hot novels, manga, and practical guides. The way books are displayed feels like art, with some areas even photo-friendly.

For book lovers craving that paper-and-ink vibe, plan extra time here. It’s a perfect spot to soak in the joy of reading and let the pages unwind your soul!

Kinokuniya Shinjuku Main Store (紀伊國屋書店 新宿本店)

MUJI (Shinjuku Yasukuni-dori Store, Shinjuku-dori Store)

(Photo: PR TIMES)
(Photo: PR TIMES)

MUJI Shinjuku Yasukuni-dori Store is the brand’s first clothing-only shop. It offers a wide range of durable, versatile apparel for all ages and genders.

You can enjoy picking and trying on clothes freely here. Plus, they focus on longevity and recycling services to keep items valuable even after use.

Just a 3-minute walk away, MUJI Shinjuku-dori Store specializes in household goods and food. Together, these two spots form a powerhouse duo—leading the way for lifestyle shopping in Shinjuku!

MUJI Shinjuku Yasukuni-dori Store (無印良品 新宿靖国通り店)

Shinjuku West Exit Shopping: Must-Visit Department Stores & Shops

The Shinjuku West Exit area revolves around the Tokyo Metropolitan Government Building and office towers. It’s a modern district with skyscrapers and greenery.

Shopping highlights include Odakyu Department Store and Keio Department Store, both linked directly to the station. You’ll also find diverse dining options here.

One gem is Omoide Yokocho (Memories Alley)—a retro lane packed with affordable eats. Let’s dive into how to shop and explore from the West Exit!

Keio Department Store Shinjuku

(Image: klook)
(Image: klook)

Keio Department Store has stood in Shinjuku for over 60 years. It’s a goldmine for gourmet food and souvenir sweets.

Need gift ideas? A trip to the basement level is a sure bet.

Popular spots include Japanese dessert shops Futaguchiya Isosei and Tsuruya Hachiman, plus tea specialist LUPICIA. They’re all crowd-pleasers here!

The 7th-floor event space hosts rotating limited-time fairs. Think the 60th annual Railway Bento & Gourmet Expo in January 2025, or past hits like Hokkaido and Fukuoka food showcases—don’t miss out if you’re into it!

Keio Department Store Shinjuku (京王百貨店 新宿店)
  • ・Address: 1-1-4 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-8321
    ・Hours: B1F–2F: 10 AM–8:30 PM (Sundays & Holidays: 10 AM–8 PM); 3F & Above: 10 AM–8 PM
    ・Website: https://www.keionet.com/info/shinjuku/

Odakyu Department Store Shinjuku

(Image: klook)
(Image: klook)

Odakyu Department Store Shinjuku shares a building with BicCamera. It spans from basement 2 to the 2nd floor (partly), plus the 7th floor, while BicCamera covers parts of 2 through 6.

The 1st floor boasts luxury brands like CHANEL and GUCCI. You’ll also find high-end cosmetics, watches, and jewelry counters here.

It’s perfect for shoppers wanting both designer goods and electronics. A one-stop spot for variety!

Odakyu Department Store Shinjuku (小田急百貨店 新宿店)

Shinjuku East Exit North (Kabukicho) Shopping: Must-Visit Department Stores & Districts

North of Shinjuku’s East Exit lies the world-famous Kabukicho entertainment district. It’s a dazzling, lively spot that shines even brighter after dark.

You’ll find bars, izakayas, entertainment venues, and cinemas packed in here. It’s a must for anyone craving a deep dive into Tokyo’s nightlife!

Seibu Shinjuku PePe & Brick St.

(Photo: LIVE JAPAN Article #a0002457)
(Photo: LIVE JAPAN Article #a0002457)

Seibu Shinjuku PePe & Brick St. connects to Seibu Shinjuku Station. Its red-brick exterior houses clothing, accessories, shoes, and more.

You’ll also find a 100-yen shop, cafés, and convenience stores inside. It covers everyday shopping needs with ease.

They occasionally host themed pop-up shops too. Fun surprises keep things fresh!

The same building includes Shinjuku Prince Hotel. It’s a super convenient base for shopping and travel.

Seibu Shinjuku PePe (西武新宿ペペ&Brick St.)
  • ・Address: 1-30-1 Kabukicho, Shinjuku-ku, Tokyo 160-0021
    ・Hours: 11 AM–9:30 PM (B2F: 10 AM–9 PM); *Some shop hours vary, check website for details
    ・Website: https://www.seibu-shop.jp/shinjuku/

Around Kabukicho

(Photo: LIVE JAPAN Article #a0002551)
(Photo: LIVE JAPAN Article #a0002551)

Kabukicho started as a post-WWII redevelopment project. Today, it’s packed with theaters, cinemas, restaurants, and entertainment of all kinds.

Tourists flock to Don Quijote, right at Kabukicho’s entrance. It’s great for daytime shopping or chilling.

At night, hit up an izakaya or bar for a taste of Japan’s buzzing nightlife. The energy here never fades!

Don’t miss the iconic Godzilla head landmark. It’s on the 8th-floor terrace of Shinjuku Toho Building—look up when you’re near the East Exit!

Another hot spot is Tokyu Kabukicho Tower. This entertainment complex has a hotel, food court, luxury cinema, and a 1,500-seat performance venue—perfect for stays, eats, and fun.

Shinjuku South Exit & New South Exit Shopping: Must-Visit Department Stores & Shops

Shinjuku’s South Exit is home to big shopping malls. Right out of the station, you’ll spot Takashimaya Shinjuku, the area’s flagship department store.

The vibe here is calmer than the bustling East Exit. It’s a laid-back pace with a chill atmosphere.

South Exit malls cater to all ages. You’ve got everyday stores like Loft and HANDS, perfect for family fun.

Everyone can find something to enjoy here. It’s a versatile shopping spot!

LUMINE Shinjuku: LUMINE 1 & LUMINE 2

(Image: PR TIMES)
(Image: PR TIMES)

For top-notch Japanese fashion brands, don’t skip LUMINE Shinjuku at the South Exit. LUMINE 1 and LUMINE 2 are your go-to spots.

Prices here run a bit higher than LUMINE EST in the same chain. But you get upscale, stylish options perfect for working adults.

Styles range from sweet and romantic to sharp urban looks. It’s a treasure trove for variety!

Fashion fans who love Japanese magazine inspo will adore this place. It’s a must-visit for outfit ideas!

LUMINE Shinjuku LUMINE 1 (ルミネ新宿 ルミネ1)
  • ・Address: 1-1-5 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023
    ・Hours: 11 AM–9 PM (7F Food Court: 11 AM–10:30 PM); *Some shop hours vary, check website for details
    ・Website: https://www.lumine.ne.jp/shinjuku/
  • LUMINE Shinjuku LUMINE 2 (ルミネ新宿 ルミネ2)
  • ・Address: 3-38-2 Shinjuku, Shinjuku-ku, Tokyo 160-0022
    ・Hours: 11 AM–9 PM; *Some shop hours vary, check website for details
    ・Website: https://www.lumine.ne.jp/shinjuku/

Flags

(Image: PR TIMES)
(Image: PR TIMES)

Flags is a 10-story shopping mall with a bold vision. Since opening, it’s focused on music, fashion, and sports as its core themes.

It’s home to brands like casual clothing giant GAP and Spain’s upscale shoe label CAMPER. You’ll also find curated shops like JOURNAL STANDARD and music haven TOWER RECORDS.

The goal? Create a space where people linger and explore. It blends trendiness with quality.

Flags keeps evolving with fresh, diverse shopping options. There’s always something new to discover!

Flags (フラッグス)
  • ・Address: 3-37-1 Shinjuku, Shinjuku-ku, Tokyo 160-0022
    ・Hours: 11 AM–9 PM (TOWER RECORDS and GAP open until 10 PM)
    ・Website: https://www.flagsweb.jp/

Shinjuku Takashimaya

(Photo: LIVE JAPAN Article #a0005434)
(Photo: LIVE JAPAN Article #a0005434)

Takashimaya is a premium Japanese department store chain with locations in big cities like Tokyo and Osaka. Shinjuku Takashimaya sits in TAKASHIMAYA TIMES SQUARE at the South Exit, spanning basement 1 to the 11th floor (basement 2 is parking).

It’s packed with luxury brands and clothing options. For souvenirs, head to the basement 1 Meika Hyakusen area—it’s a curated collection of treats from Hokkaido, Osaka, Okinawa, and beyond!

They’ve got a perk for foreign tourists too. The exclusive Takashimaya Shopping Card features a cute Hello Kitty design.

Pick it up free with your passport at designated counters. Flash it while shopping for a 5% discount!

Staff can clarify usage rules when you grab it. Or check details online for a smoother trip.

Shinjuku Takashimaya (新宿高島屋)

NEWoMan

(Photo: LIVE JAPAN Article #a0005434)
(Photo: LIVE JAPAN Article #a0005434)

NEWoMan is a mixed-use complex right off Shinjuku Station’s New South Exit. It blends fashion, dining, art, and culture for a high-quality lifestyle vibe.

About 100 shops and facilities fill the space. You’ll find everything from medical services to parenting support, plus a creative cultural twist.

The 2nd floor has a food zone linked to the station. It’s a quick stop for commuters and a daily go-to for locals alike.

NEWoMan
  • ・Address: 4-1-6 Shinjuku, Shinjuku-ku, Tokyo 160-0022
    ・Hours: Mon–Sat: 11 AM–8:30 PM; Sun & Holidays: 11 AM–8 PM; *Station shops and some stores vary, check website for details
    ・Website: https://www.newoman.jp/

HANDS Shinjuku Store

(Image: PR TIMES)
(Image: PR TIMES)

HANDS is a lifestyle goods store with a huge range of items. Think beauty, health, kitchenware, stationery, craft supplies, home goods, travel gear, and toys—fun for kids and adults alike!

The 3rd floor of HANDS Shinjuku focuses on beauty and health. There’s a spacious makeup testing area, plus beauty advisors to suggest products tailored to your needs.

The 4th floor is all about stationery. It has a try-before-you-buy zone, so you can feel how pens glide on paper before picking your fave.

HANDS Shinjuku Store (ハンズ新宿店)
  • ・Address: Times Square Building 2F–8F, 5-24-2 Sendagaya, Shibuya-ku, Tokyo 151-0051
    ・Hours: 10 AM–9 PM
    ・Website: https://shinjuku.hands.net/

Bonus Guide: Must-Buy Shinjuku Souvenirs for 2025—Save This Now!

Shinjuku is packed with department stores and huge shopping centers. It’s a goldmine for souvenirs!

At Isetan Shinjuku, grab the trending Echire butter cookies from Echire Patisserie au Beurre. Over at Keio Department Store, you’ll find The Maple Mania’s maple treats.

NEWoMan has Butter Butler’s butter financiers and Wagashi Yui, a creative Japanese sweets shop near the New South Exit. For classic butter sandwiches, PRESS BUTTER SAND is an easy pick at LUMINE EST.

Shinjuku blends shopping, food, and gifts into one endless adventure. Use this guide to plan your perfect shopping trip!

Written by:
ShiroKu inc.
ShiroKu inc.

Writer

Our team consists of female writers from Taiwan who reside in Japan. All members have over five years of experience living in Japan and specialize in introducing gourmet food, hotels, breathtaking hidden spots, cultural experiences, and more from a Taiwanese perspective. We have extensive experience in running Japanese tourism media, publishing books, and collaborating on PR projects with local municipalities. Utilizing our rich experience in interviews, we cover a wide range of topics from popular tourist spots to local hidden gems, traditional culture, and the latest trends in Japan.

*This information is from the time of this article's publication.
*Prices and options mentioned are subject to change.
*Unless stated otherwise, all prices include tax.

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