What to Buy in Osaka: Top 20 Popular Souvenirs You'll Find at Shin-Osaka Station
- Written by: Keita Hidaka
Osaka is a vibrant city known for its lively culture, comedy, and incredible food scene—and its souvenirs capture this spirit perfectly. If you’re passing through Shin-Osaka Station, you’re in luck! This bustling travel hub, easily accessible by Shinkansen and other trains, is home to a fantastic selection of souvenirs.
From iconic takoyaki-inspired treats to quirky candies and other locally loved goodies, here are the top 20 must-buy Osaka souvenirs that embody the city's essence. Perfect for both locals and international visitors, this guide will help you pick the best keepsakes to take home!
Osaka Souvenirs from Entrée Marché Eki Marché Shin-Osaka
Located right near the Shinkansen transfer gates, Eki Marché Shin-Osaka offers a wide selection of souvenirs not only from Osaka, but from Kyoto and Kobe.
It’s also a convenient spot to grab some convenience store goodies at the same time.
The spacious interior accommodates even those traveling with large luggages, and the shop’s business hours (from 6:30 a.m. to 10:00 p.m.) make it an easy spot to drop by for both early morning and late departures.
They also accept a variety of credit cards as payment.
20 Must-Buy Osaka Souvenirs
The 20 souvenirs introduced in this issue include not only your standard Osaka souvenirs, but famous sweets from longstanding confectionery stores, trendy treats loved by locals, and snacks featuring Osaka's famous takoyaki and sauces!
These goodies are great for bringing back home to share with friends and family, as they embody both Japanese culture and the unique flavors of Osaka.
#20. Crispy Chocolate Sandwich: Delightfully Crunchy and Blissfully Bittersweet (1,404 yen)
This chocolatey sandwich by Godiva Japan offers an all new texture, and is exclusively available in the Kansai region. The crispy chocolate waffle dough perfectly complements the rich dark chocolate taste, with a luxurious bittersweetness that is widely adored by Japanese locals and foreign visitors alike.
And as Kansai-exclusive treats, they also make great souvenirs of your trip!
#19. Takobee San-kyodai: Experience Osaka’s Classic Takoyaki Flavors in One Tasty Treat! (496 yen)
Since its debut in 1997 as Japan's first takoyaki rice cracker, this long-selling product has sold a total of over 300 million units.
Crafted with authentic ingredients such as raw octopus, seaweed, red ginger, and bonito flakes, these crackers faithfully replicate the original flavor of takoyaki, down to its irresistible sauce.
Available in the following flavors: Secret Sauce, Kansai Dashi Soy Sauce, Mayonnaise Sauce, and classic Osaka Takoyaki. Be sure to try them all!
#18. Osaka Cheese Brulee: Three Irresistible Textures in Every Bite (999 yen)
This exquisite cheese brulee has two layers: a fluffy layer infused with rich cheddar cheese and a velvety layer of cream cheese. The final layer is topped with a crisp, bittersweet caramel crumb that offers a trifecta of textures.
Widely favored by the locals, it’s also convenient for its room-temperature stability (although taking it home and popping it in the fridge for a bit offers a delectable chilled tasting experience you won’t want to skip out on!)
#17. Osaka Applico: Handcrafted Perfection in Every Apple Pie Treat (745 yen)
This apple pie treat is filled with diced apple pulp jam and a fluffy sponge crumb, enveloped in a crisp, baked-to-perfection pie crust, and finished with a luscious spread of moist apricot jam. Handcrafted with precision, this pie embodies an exceptional harmony of flavors.
The result is a delicately nuanced taste and uniquely Japanese texture that is regarded as a hallmark of "made in Japan" confections, making it a popular favorite amongst locals and international visitors alike.
#16. Nakanoshima Rusk Sugar & Butter: Born from the Sweets Battleground of Osaka (680 yen)
Created in Nakanoshima, Osaka, often regarded as a fierce battleground for sweets, these rusks were conceived under the concept of "a never-before-seen Osaka souvenir.”
Each piece of this crispy, light rusk is is sprinkled with Hokkaido butter and sugar, then baked to perfection, gaining acclaim as a fresh new standard amongst Osaka's souvenirs.
(*Note: this limited-time product is only sold between mid-March to mid-November each year.)
#15. Kogashi Butter Cake: Indulge in the Intense Flavors of 115% Pure Kogashi Butter (750 yen)
Neither a financier nor a madeleine, this Kogashi Butter Cake embodies a subtly sweet taste and crispy exterior. Made with a rich 115% pure Kogashi Butter, it is crafted through a method directly imported by an Austrian master baker.
This method involves heating the carefully-selected butter in a copper kettle, intensifying its rich flavor profile. The secret ingredients are Tanegashima brown sugar and freshly squeezed lemon, which are infused into the dough kneaded with a "secret wagashi recipe."
This has earned it a reputation for unparalleled taste and texture, establishing itself as a new must-have Osaka souvenir!
#14. Takoyaki Sokkuri Cookie: A Startling Resemblance in Taste and Appearance! (756 yen)
In this treat, Osaka's famous takoyaki has found an elaborate reproduction in the form of cookies! Meticulously crafted to resemble the iconic street food, these treats look just like real takoyaki!
However, one bite reveals them to be none other than deliciously chewy, milk-flavored cookies, conveniently bite-size and adorable.
This has made them a popular hit amongst the locals as a perfect souvenir of Osaka, a city known for its humor and comedy.
Presenting these as a souvenir is bound to astonish with their intriguing contrast between appearance and taste!
#13. Tsutenkaku Crispy Chocolate: A Chocolatey Reproduction of a Famous Landmark (540 yen)
This chocolate is the perfect souvenir, replicating the famous Osaka landmark Tsutenkaku Tower in an adorable take-home confection. Crunchy cereal is enveloped in a special white chocolate coating, with cranberries blended in for a perfect balance of sweet and tart.
Available in boxes of 16 or 24, they are also easy to share with family and friends!
#12. Kata-Age Potato Kushikatsu Sauce Flavor: A Kansai-Exclusive Flavor of a Popular Snack! (820 yen)
Kata-Age Potato Chips are made by slow-frying thickly sliced potatoes at low temperatures, using the traditional kama-age method for a robust texture and an enhanced potato flavor.
The Osaka specialty Kushikatsu Sauce flavor is also exclusive to the Kansai region, boasting the irresistible, mildly sour taste of real kushikatsu sauce! Each box contains eight packs, making it a great souvenir for sharing with friends!
#11. Giant Pretz Takoyaki Flavor: A Kansai-Exclusive Perfect Reproduction of Takoyaki Flavor! (810 yen)
These colossal Pretz sticks, made exclusively in the Kinki region, feature a delicious dough blended with octopus and sprinkled with seaweed and red ginger. The blend of sauce and bonito flakes flawlessly replicates the flavor of Osaka takoyaki, so much so you won’t believe they’re not the real thing! Each piece is individually wrapped, making them great as souvenirs, too!
#10. Osaka Exclusive Karaage Senbei: The Delicious Flavor of Octopus and Squid in Every Bite! (1,555 yen)
This Osaka-exclusive set includes two flavors: Tako Karaage Senbei and Ika Karaage Senbei Curry. The Tako Karaage Senbei boasts a tangy flavor that accentuates the taste of the octopus, while the Ika Karaage Senbei Curry is steeped in curry to bring out the taste of squid.
These unique seafood crackers are made by layering carefully-selected ingredients on a griddle and deep-frying them to crisp perfection. With one bite, you’ll find yourself hooked on their flavor and texture.
They also make a great accompaniment to drinks!
#9. Osaka Mochimaro-ka: A Top-Notch Milk Manjuu by a Long-Standing Japanese Sweets Shop (930 yen)
Founded in 1805 in Osaka, Amida-ike Daikoku has been making the dried rice cake called Okoshi for over 200 years. They launched this milk manju more recently in 2019.
The delicious flavor of Wasanbon sugar gently unfolds on your tongue, complemented by its delightful glutinous texture. Using domestically sourced glutinous rice and wheat flour for the dough, this treat combines carefully selected Wasanbon and Wasanbon molasses, resulting in a red bean paste that's both subtly flavorful and rich.
It’s a delicious product that truly delivers the authentic taste of a longstanding establishment!
#8. Pringles Takoyaki Flavor: A Tasty Takoyaki Treat that Tourists Love! (756 yen)
Pringles, one of the world's most favorite potato chip brands, has introduced an exclusive Kansai-only Takoyaki flavor in Japan, blending the essence of takoyaki sauce, mayonnaise, bonito flakes, and red ginger for a rich flavor exclusive to Pringles.
Available solely in the Kansai region, these Pringles chips offer a rare treat bound to satisfy your taste buds!
#7. Eemonchii: Osaka-Exclusive Black Bean Madeleines (907 yen)
Gokan, an Osaka-based brand known for Western-style confections that captivate even Japanese taste buds, has crafted this gem with the intent of creating a simple, nostalgic Japanese madeleine that anyone could enjoy!
Made with domestic rice flour, domestic wheat flour, and rich fermented butter, it encases three large Japanese black soybeans and is finished with rice candy, resulting in a moist texture and deep flavor.
#6. Jagabee Takoyaki Flavor: A Tempting Kansai-Exclusive with Delicious Sauce Flavor (570 yen)
Jagabee, Calbee's crispy and crunchy potato stick with skin, wonderfully captures the essence of Osaka's famous takoyaki. Infused with the subtle flavor of dashi, this exclusive Kansai Jagabee makes a great souvenir!
Its distinct texture and savory blend of sauce and broth also render it the perfect accompaniment to drinks. Each box contains 5 packs, so feel free to share with your friends!
#5. Jagarico Kansai Takoyaki Flavor: Embracing Takoyaki's Unique Flavor and Texture (997 yen)
Jagarico boasts a delightful texture that starts off crispy and becomes crunchy, a result of its unique manufacturing process. Long loved as a classic Japanese snack, Jagarico has now recreated the taste of Kansai’s specialty takoyaki in an addictive treat rich with the flavors of sauce and mayonnaise.
Available in eight mini packets, they make a great, easy-to-enjoy snack, too!
#4. Osaka Hana Langue: Redefining Osaka's Souvenir Scene Since 2019 (972 yen)
This Osaka Flower Langue-du-chat made its debut in 2019, boasting an adorable flower shape that fans love. Its crunchiness is achieved through a careful selection of ingredients and an intricate manufacturing process.
This irresistible treat weaves together the rich flavor of fermented butter, airy whipped cream, and fresh honey sourced from an apiary in the mountains of Osaka.
The result is a new standard Osaka souvenir guaranteed to delight anyone who receives it!
#3. Milk Manju Tsuki-gesho: A Butter-infused Delight of a Western-Style Treat (930 yen)
A nationally acclaimed Osaka souvenir, this treat was adopted as part of JAL's in-flight meal for first-class domestic flights in October 2020. This homemade white bean paste is a blend of two beans, cooked with rich condensed milk and ample Hokkaido butter, all wrapped within a moist, baked pastry.
It harmoniously blends Japanese and Western sweetness, and is designed to appeal to foreign visitors. It also pairs seamlessly with both coffee and Japanese tea!
#2. Osaka Honey Quattro Formaggi: A Harmonious Blend of Osaka Honey and Four Cheeses (1,350 yen)
This exclusive galette cookie, available only in the Kansai Region, uses "Izumitsu", a type of Hyakka honey blend produced in Izumi City, Osaka Prefecture, offering a delightful combination of honey and four types of cheese.
The rich cookie dough, subtly imbued with a hint of saltiness, is a perfect match with the honey cream, with a fruity aroma and light aftertaste. Its irresistible appeal lies in its crisp yet moist texture. And individually wrapped in packs of 14, they’re an excellent choice as a gift or souvenir.
#1. Osaka Takoyaki Sweets: Experience An Impressive Flavor Transformation (648 yen)
This delectable treat embodies a completely new taste, meticulously crafted by a pastry chef, and inspired by the traditional Osaka essence of takoyaki. Alongside the classic takoyaki flavors of sauce, seaweed, and bonito flakes, the patissier has ingeniously introduced walnuts and caramelization, resulting in an entirely novel taste. This unique combination promises an intriguing transition in flavor, starting with takoyaki, followed by a delightful sweet twist. It's an experience that encapsulates Osaka in a truly unique way!
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Entée Marché Eki Marché Shin-Osakaアントレマルシェ エキマルシェ新大阪店
- Address JR Shin-Osaka Station 3rd Floor, 5-16-1 Nishinakajima, Yodogawa-ku, Osaka 532-0011
-
Nearest Station
・Access: Directly connected to Shin-Osaka Station on each line (Shinkansen ticket gate)
・Hours: 6:30 AM - 10 PM (Varies by store)
・Closed: Open daily
Shopping in Osaka: Home Appliances and Cosmetics Also Available!
Appliances and consumer electronics also stand out as popular souvenir choices from Japan. The BicCamera Namba branch conveniently resides near the bustling areas of Namba and Nipponbashi, both brimming with shopping venues and travel accommodations. See below for some of the best-selling home appliances!
Tsuruha Drug Shinsaibashisuji 2-chome is located in the Shinsaibashisuji Shopping Arcade, another favorite tourist destination for visitors to Osaka. Here, you will find a diverse array of products, including pharmaceuticals, cosmetics, groceries, and a wide lineup of other goods favored by international travelers. Below are some of the top-selling cosmetics, make-ups, and beauty items.
Enjoy tax-free shopping & added discounts
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From authentic confections to stylish souvenirs and even quirky novelties that’ll make you laugh, each purchase perfectly captures the playful vibe of Osaka.
In addition to confectionaries, you’ll find plenty of items that make great souvenirs, including home appliances and cosmetics. But if you’re feeling overwhelmed with the huge selection of options, be sure to refer to this article to help you choose! So grab some souvenirs, share them with your friends, and immortalize the memories of your latest trip to Osaka!
English Translation by: Krys Suzuki
- Save money and enhance your shopping experience in Japan with amazing discounts and valuable coupons! LIVE JAPAN provides numerous discount coupons for electronics stores, drug stores, outlet malls, tax-free shops, and more. Grab your coupons in advance and start saving!
Keita is a skilled and versatile writer with broad knowledge across genres, excellent writing skills, and a background in the food service industry. A Osaka Sangyo University graduate, as a writer for a production company, he contributed for over a decade to famous magazines and websites in the Kansai area, focusing on local cuisine and entertainment news. As a freelancer, Keita works on various writing-related projects, including food writing, university guides, and pamphlets.
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*Prices and options mentioned are subject to change.
*Unless stated otherwise, all prices include tax.
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