Asahikawa Airport Souvenir Hunting Guide: On-the-Ground Treasures & Hidden Hokkaido Gems
- Written by: LIVE JAPAN Editor
Take the escalator up to the 2nd-floor departures hall at Asahikawa Airport, and you'll spot six delightful souvenir shops lining the left side—truly a hard-to-resist stop! When thinking of Hokkaido souvenirs, classics like Rokkatei, Jaga Pokkuru, LeTAO, ROYCE', and Shiroi Koibito immediately come to mind. But beyond these legendary classics, Asahikawa Airport hides a treasure trove of unique, store-exclusive treats you won't find anywhere else. Let's stroll through each shop and uncover the absolute best goodies to grab before boarding!
- Table of Contents
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- JAL PLAZA: Bring Hokkaido's Countryside Flavors On Board
- ANA FESTA: Treasure Trove for Exclusive-Edition Lovers
- AIRPORT LILAS: Pack Up Furano's Summer Magic to Go
- point7: Your One-Stop Souvenir & Lifestyle Goods Haul
- Asahikawa Products: Pure Northern Hokkaido Charm
- Azalea: Foodie-Approved Gourmet Selection
- Tired of Walking? Don't Miss These Heavenly Airport Eats!
JAL PLAZA: Bring Hokkaido's Countryside Flavors On Board
Living up to its motto, "Delicious food always comes from the airport," this shop goes far beyond the usual gift boxes. You'll find plenty of local specialties and delicious travel snacks that are perfect for enjoying on your flight!

Tokachi Corn Sandwich Cookie (十勝とうもろこしサンド) & Tokachi Caramel Potatoes (十勝キャラメルポテト)
These two treats come from JAL's original dessert line, "TOKACHIKARA"—a Hokkaido-exclusive series celebrating the rich agricultural bounty of the Tokachi region. The Tokachi Corn Sandwich Cookie features soft, crumbly cookies sandwiching a moist cake core infused with white-chocolate-coated sweet corn kernels—a silky, aromatic blend of sweet cream and corn. Meanwhile, Tokachi Caramel Potatoes use diced Tokachi potatoes, vacuum-fried for an airy, crispy crunch, then generously coated in rich caramel sauce. It's an addictive harmony of savory potato and sweet caramel that will blow your tastebuds away!

Ebisoba Ichigen Shrimp Miso Ramen Snack
This savory snack captures the iconic shrimp-miso broth of the ultra-popular Ichigen Ramen into an irresistibly crunchy bite! Packed with rich shrimp oil aroma, it makes a fantastic road trip snack or a savory pairing for a cold beer.
ANA FESTA: Treasure Trove for Exclusive-Edition Lovers

ANA FESTA highlights regional specialties from Asahikawa, Biei, Furano, and surrounding areas. There's even a gate-side location past security for any last-minute shopping! Best of all, it's home to several eye-catching airport exclusives you won't want to miss.

Niagara Grape Pound Cake
Exclusive strictly to ANA FESTA stores at Asahikawa and New Chitose airports, this cake features 100% Niagara white wine grapes harvested in Yoichi, Hokkaido. It offers a heavenly fruity aroma paired with an exceptionally moist, rich texture.

Nama Soy Sauce Pie
A true one-of-a-kind exclusive for ANA FESTA Asahikawa Airport! Flaky pastry sheets are baked with rich, savory soy sauce for an addictive sweet-and-savory flavor combination that keeps you coming back for more.

Tsuboya KIBANA Almond Galette Sandwich (White & Strawberry Chocolate Mix)
A mini edition of the famous signature sweet from Tsuboya, a historic Asahikawa confectionery brand over a century old. This dual-flavor pack (white chocolate & strawberry chocolate) is sold only here, offering a heavenly match of nutty almond galettes and velvety chocolate.

Tsuboya Pistachio Flavored Cookie
Another ANA FESTA exclusive! Bursting with the rich, nutty flavor of premium pistachios, this ultra-stylish snack is currently a trending favorite for gift-givers.
AIRPORT LILAS: Pack Up Furano's Summer Magic to Go

Stepping up to AIRPORT LILAS immediately treats you to a fresh sense of the seasons. Along with popular snacks and souvenirs, you'll find seasonal produce and seafood fresh from Hokkaido. Visit in the summer, and you can even take home a whole, luscious Furano melon!


HIGASHIKAWA MEETS Showcase
This store features a dedicated showcase for Higashikawa Town. Renowned for its pristine water sources, Higashikawa produces exceptional local rice and specialty locally roasted coffee—making them thoughtful gifts for those who appreciate high-quality living.
point7: Your One-Stop Souvenir & Lifestyle Goods Haul

point7 is your ultimate all-in-one stop, fully stocked with everything from Shiroi Koibito and Jaga Pokkuru to local Asahikawa confections and ramen gift kits. Its lifestyle section is equally delightful, featuring Farm Tomita lavender items and cute original merchandise from Asahiyama Zoo!

Yukio (ゆきお) Hokkaido Series
The popular mascot character Yukio features quirky, funny expressions that bring instant smiles. The Hokkaido-exclusive plushies are especially eye-catching and loved by kids and young travelers alike!

Hokkaido Specialty Potato Chips
JA Furano and Asahikawa thick-cut potato chips are crafted from premium local potatoes, preserving the pure, earthy potato goodness. They're a delicious, down-to-earth way to enjoy Hokkaido's famous produce!
Asahikawa Products: Pure Northern Hokkaido Charm

Aiming to be everyone's go-to store for Asahikawa goods, this shop immerses you in the rich local charm of northern Hokkaido the moment you step inside.

Ainu Handicrafts
Here you can discover traditional wood carvings and handicrafts made by Hokkaido's indigenous Ainu people. Adorned with distinctive tribal patterns, they make memorable cultural keepsakes.

Local Seasonings & Ramen Gift Kits
The shop is also well-stocked with unique seasonings and ramen sets from iconic local eateries—making it a perfect one-stop spot for classic regional food gifts.
Azalea: Foodie-Approved Gourmet Selection

An absolute must-visit gem! Azalea features "Northern Premium Foods" handpicked by top chefs and expert buyers. It harbors high-end gourmet finds you won't see elsewhere—such as select LeTAO pastries, top-tier Edanbetsu blue cheese, and exquisite local Asahikawa sake.

Gourmet Confections
Highly recommended: "Kita no Sanpodou (Melon Flavor)" features crispy cookies paired with rich melon chocolate; and "Hokudai no Kajitsu (Yoichi Apple Flavor)"—a collaboration item with Hokkaido University that pairs sweet-tart Yoichi apples with velvety chocolate in perfect harmony.


Popular Local Spirits & Sake
The #1 sake favorite is the Hokkaido-exclusive "Tokubetsu Junmai Otokoyama," brewed with pure snowmelt from Mt. Daisetsu for a crisp, dry finish. For shochu lovers, the #1 choice is "Rebun Island Kombu Shochu," offering a subtly savory marine aroma and a truly unique flavor profile.
Tired of Walking? Don't Miss These Heavenly Airport Eats!

Asahikawa Airport is also a culinary destination in its own right! Before boarding, be sure to savor a steaming bowl of authentic Asahikawa ramen. The airport hosts famous spots like "Baikoken" and "Santouka," serving rich soy sauce or shio salt broth ramen that hits all the right spots.

Finally, don't miss out on an Okoppe dairy soft-serve ice cream cone! Hokkaido's milk quality is world-class, and this ice cream is irresistibly rich and velvety smooth. Wrapping up your Hokkaido trip with one is pure perfection!
Compared to the hustle and bustle of major hub airports, Asahikawa Airport's shopping area feels like a curated exhibition of Northern Hokkaido's finest treasures. Each shop boasts its own unique flair—from exclusive sweets and local crafts to chef-selected spirits—offering something special for every traveler's taste.
Next time you fly out of Asahikawa, set aside an extra hour before boarding! Slurp up a hearty bowl of local ramen, stroll through these six charming shops to treasure-hunt, and stroll to your gate with a rich milk soft-serve cone in hand. Packed with these thoughtful souvenirs, your Hokkaido journey is guaranteed a deliciously sweet conclusion!
*Note: The product details and prices mentioned in this article are accurate as of our visit on June 27, 2026. Please refer to the physical stores or official sources for the latest information.
*Prices and options mentioned are subject to change.
*Unless stated otherwise, all prices include tax.
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