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Tokyo's Sweetest Spring Delight: A Guide to Tokyo’s Strawberry Fair Desserts 2023

Tokyo's Sweetest Spring Delight: A Guide to Tokyo’s Strawberry Fair Desserts 2023

Date published: 3 March 2023

While there are many ways to celebrate the coming of spring, there is a special fruit people in Japan get especially hyped for: strawberries!

In March, as the chills of winter slowly fade and warm gusty winds start to prevail, spring is just around the corner for Japan. The warm weather brings gorgeous colors of spring blooms along with delicious seasonal strawberries that everyone looks forward to every year.

If you are curious what the craze is all about, you can find all the reasons why at Japan's famous strawberry fairs!

So what exactly is a strawberry fair and why are they happening now?

A strawberry fair is an annual event where shops, restaurants, and hotels offer an impressive lineup of desserts using some of the best strawberries found in Japan.

From luxury-themed afternoon teas to kawaii treats, and traditional Japanese sweets to stylish french desserts, you'll be pampered at a strawberry fair with a day full of strawberry wonders!

Since the strawberry season in Japan typically falls between January and March, many strawberry fairs are actually held right now!

So, for an ultimate gastronomical experience, here are some great strawberry fairs in Tokyo you should visit in spring 2023.

Hotel New Otani Tokyo

Hotel New Otani Tokyo

Located 2 minutes walk away from Akasaka-mitsuke Station, Hotel New Otani Tokyo is renowned as one of the Gosanke (top 3) hotels in Japan.

Every year at this prestigious location, a magical strawberry afternoon is held at their stunning garden lounge. This year they are pampering us with a gorgeous lineup of desserts using Amaou - the signature strawberry of Fukuoka, which boasts a premium sweetness.

From marvelous strawberry shortcakes to macrons, tarts to cheesecakes and more, each and every dessert allows you to indulge in the fine artisan desserts of Hotel New Otani Tokyo.

The experience is further enriched when accompanied by the stunning view of New Otani's Japanese garden, which can be observed perfectly from the garden lounge.

The Japanese garden, with over 400 years of history, comprises a magnificent waterfall and traditional bridge, providing a great setting for you to enjoy a magical afternoon tea experience you can only find in Japan.

So, this year, why not indulge yourself in a premium Japanese strawberry afternoon tea at Hotel New Otani Tokyo?

  • Venue: Garden Lounge
  • Period: 4 January - 31 March, 2023
  • Hours: 3:30 p.m. - 6:00 p.m. (2 hr duration)
  • Admission: 8,000 yen
  • TEL: 03-5226-0246
  • Official website

*Additional service fees may apply.
*Each serving comes with a pot of tea.
*Online reservations must be made 2 days in advance.
*Limited quantities.
*2 hr limit on tables.
*Depending on the ingredients in stock, the contents may change.

Keio Plaza Hotel Tokyo

Keio Plaza Hotel Tokyo

Japan reigns supreme when it comes to turning everything kawaii!

Located in Shinjuku, at the Keio Plaza Hotel Tokyo, you are invited to an afternoon tea loaded with the cuteness of Sanrio's beloved character Rilakkuma, who is celebrating its 20th anniversary this year!

At Rilakkuma's strawberry party, everything from the interior decorations to desserts depicts the story of the adorable character.

While being immersed in an adorable world, you can savor hotel quality hor d'oeuvres, desserts, and fresh strawberries, all with a touch of Rilakkuma's magic.

If that is not enough kawaii to satisfy you, there is also an order-style buffet, offering you extra adorable strawberry desserts and delicious foods to choose from.

This strawberry party is the first hotel sweets buffet collaboration ever held with Rilakkuma, so if you adore the character, why not celebrate his birthday with delicious strawberry treats at the Keio Plaza Hotel Tokyo?

  • Venue: All Day Dining, Jurin
  • Period: 7 January - 31 March, 2023
  • Hours: 3:00 p.m. - 5:00 p.m. (Last order 4:30 p.m.); 3:30 p.m. - 5:30 p.m. (Last order 5:00 p.m.)
  • Admission: 5,500 yen (Adults) 3,000 yen (children ages 4 to elementary school, free entry for children ages 3 and below)
    Special table plan with Rilakkuma: 6,000 yen (limited offer)
    Original tote bag plan: 6,500 yen (limited offer)
  • TEL: 03-3344-0111
  • Official website

*Photos are for illustrative purposes only. Contents and types of dishes are subject to changes depending on season, weather and available stocks.
*Due to Covid-19, contents could change without notice. Please see official website for the latest information.

The Prince Park Tower Tokyo

French Afternoon tea in the sky (Photo for illustrative purposes only)
French Afternoon tea in the sky (Photo for illustrative purposes only)

Located at Shiba Koen Park, close by Tokyo Tower, The Prince Park Tower Tokyo is another highly acclaimed luxury hotel representing Japan.

For this year's strawberry fair, at the BRISE VERTE Restaurant, they will provide a fancy strawberry afternoon tea with hints of sophistication found in French cuisine.

From the splendid hor d'oeuvre with marinated fresh fish to a savory platter with gourmet finger foods, a glorious grand dessert with rose sorbet and strawberry fromage blanc or dome-shaped chocolate with caramel and strawberry ice cream, the premium afternoon tea experience at The Prince Park Tower Tokyo is a divine gastronomical sensation like no other.

The BRISE VERTE Restaurant is also perfectly located on the 33F of the hotel, so you can further enjoy your magical afternoon tea moment accompanied with a stunning panoramic view of Tokyo.

For a posh parisian experience in Tokyo, why not try the epic strawberry french afternoon tea at The Prince Park Tower Tokyo?

  • Venue: BRISE VERTE Restaurant
  • Period: January 5 - March 31, 2023 (booking required by the day before)
  • Hours: 11:30 a.m. - 2:30 p.m. (last entry 12:30 p.m.) (2 hours duration)
  • Admission: 8,000 yen (10,000 yen with sparkling wine free flow service)
  • TEL: 03 5400 1170
  • Official website

*This content is based on information released on 19 December and is subject to change.
*Photos are for illustrative purposes only.
*Price includes tax. Additional service fees will be incurred.
*For guests with food allergies: Please note the restaurant and banquet hall only provides information on 7 specified allergens (shrimp, crab, wheat, buckwheat, egg, milk, peanuts) required to be labeled by law, which are disclosed by our ingredient suppliers.
For information about items for the 7 specified allergens, please make an inquiry in advance.
*Depending on the available stock, the content of food and menu is subject to change.

Hilton Tokyo

Hilton Tokyo

Located in Shinjuku, one of the world's most famous hotel brands, Hilton Tokyo, invites you to join their exquisite strawberry feasts with many entertaining twists.

Several strawberry-themed events are held at Hilton Tokyo this year, but the petite boulangerie, held at the Bar & Lounge ZATTA, should deserve a special mention.

At Bar & Lounge ZATTA, you are spoiled with an impressive buffet teeming with scrumptious pastries, cakes, and bread all loaded with mouth-watering strawberries!

From strawberry croissants to brioches, scones with strawberry jam and cakes, it's a dream boulangerie for any strawberry lover!

Another exciting event held at Hilton Tokyo's Marble Lounge is the "Strawberry Groovy Diner"!

At Marble Lounge, you'll enjoy a strawberry party surrounded by the fun classic vibes of a 1950s American diner!

From classic strawberry milkshakes to peanut butter biscuits, BBQ chicken to mac and cheese and more, the magnificent strawberry buffet at Marble Lounge offers a funky line up of desserts and foods with sprinkles of American grooves!

So, if you are looking for some fun and unique strawberry experiences, join the party at Hilton's Tokyo this spring.

  • Venue: Bar & Lounge Zatta
  • Period: December 27, 2022 - mid-April, 2023
  • Hours: 11:30 a.m. - 8:00 p.m. (reservations available from 11:30 a.m., 2:30 p.m., and 6:00 p.m.)
  • Admission: 5,600 yen (weekdays) 6,300 yen (weekends and holidays) (prices include tax and service fees)
  • TEL: 03-3344-5111
  • Official website
  • Venue: Hilton Tokyo Marble Lounge
  • Period: December 27, 2022 - May 11, 2023
  • Hours: 2:30 p.m. - 5:00 p.m.
  • Admission: 5,500 yen (weekdays) 5,900 yen (weekends and holidays) (prices include tax and service fees)
  • TEL: 03-3344-5111
  • Official website
  • Hilton Tokyo Hotel
    • Address Shinjuku-ku, Nishishinjuku 6-6-2, Tokyo-to, 160-0023
      View Map
    • Nearest Station Tochomae Station (Toei Oedo Line)
      5 minutes on foot

    Vacancy search, reservation

    Check with our partner site as the latest rates, rate details, and guest room requirements may vary.

Conrad Tokyo

Sakura and Strawberry Graceful Afternoon Tea
Sakura and Strawberry Graceful Afternoon Tea

Located in Shinbashi, one of the world's best-known luxury hotels, Conrad Tokyo, also brings us their take on the strawberry fair.

This year, at the hotel's bar and lounge TwentyEight, you'll be treated to a luxurious afternoon tea with strawberries and cherry blossoms, splendidly portraying the grace of Japanese spring.

From strawberry mousse to mixed berry macarons, tarts to scones with clotted cream and strawberry jam, your table will be flowering with romantic colors of pastel pink!

The highlight of the plate is the petite parfait-like dessert with delicious layers of strawberry jelly, panna cotta, and mochi with a kiss of sakura flavor.

While it's not so well known to international visitors, pickled sakura is a seasonal taste for Japanese. When the saltiness of sakura marries with the sweetness of strawberries, you'll enjoy a harmony of seasonal flavors you cannot find anywhere else in the world.

If you are looking for an ultimate indulgence teeming with the beauties of Japanese spring, you cannot go wrong with Conrad's Strawberry Fair 2023!

  • Venue: Bar and Lounge TwentyEight
  • Period: March 1 - May 7, 2023
  • Hours: 11:00 a.m. - 4:30 p.m. (2 hours duration)
  • Admission: Standard afternoon tea: 7,200 yen (weekday) or 7,800 yen (weekends and holidays)
    *Served on a flat glass plate, with a selection of about 20 different drinks.
    Afternoon tea with Conrad Bear: 8,700 yen
    *Served on a flat glass plate, with a selection of about 20 different drinks, as well as a Conrad Bear in a cherry blossom design.
    Deluxe Afternoon tea with Conrad Bear: 12,000 yen
    *Served on a multi-tier plate, with a glass of Telmont Réserve Rosé and a selection of about 20 different drinks, as well as a Conrad Bear in a cherry blossom design.
  • TEL: 03-6388-8745
  • Official website

*Prices include tax and service fees.
*The content and price is subject to change depending on the available stock.
*Photos are for illustrative purposes only.
*Under some circumstances, plans with a glass of champagne may be replaced by a non-alcoholic sparkling wine.

  • Conrad Tokyo
    • Address Minato-ku, Higashi-Shinbashi 1-9-1, Tokyo-to, 105-7337
      View Map
    • Nearest Station Shiodome Station (Toei Oedo Line / Yurikamome)
      5 minutes on foot

    Vacancy search, reservation

    Check with our partner site as the latest rates, rate details, and guest room requirements may vary.

Source: PR Times (1, 2, 3, 4, 5, 6)

*This information is from the time of this article's publication.
*Prices and options mentioned are subject to change.
*Unless stated otherwise, all prices include tax.

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