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Aizu-Wakamatsu Sake Crawl: Enjoy the Heart of Fukushima's Sake Culture

Aizu-Wakamatsu Sake Crawl: Enjoy the Heart of Fukushima's Sake Culture

Last updated: 9 January 2021

Fukushima Prefecture, celebrated as the "Sake Kingdom," is renowned for its top-tier sake brewers, with its sake clinching the gold medal at the prestigious "National New Sake Tasting Competition" for seven years running as of 2019. At the heart of this acclaim is the Aizu area, known for its exceptional water and rice that contribute to the unparalleled quality of its sake.

Our journey through Aizu-Wakamatsu City in Fukushima will introduce you to popular shops and revered breweries, where you'll indulge in tasting sessions and have the chance to bring home Aizu souvenirs from a long-established lacquerware shop. This experience not only showcases the rich heritage of Fukushima's sake culture but also connects you with the timeless traditions of Aizu-Wakamatsu.

Table of Contents
  1. 1. Suehiro Shuzo Sake Brewery: Discover the History and Art of Sake Brewing
  2. 2. Tsurunoe Shuzo Brewery: A Timeless Sake Brewery with a Female Touch
  3. 3. Aizu Lacquerware: Enjoy the Beauty of Aizu Lacquerware as Souvenirs
  4. 4. Izakaya Kagota: A Famous Restaurant Offering Traditional Aizu Cuisine and Local Sake
  5. 5. Aizu Shurakukai: THE Spot for Aizu Specialty Sake!

1. Suehiro Shuzo Sake Brewery: Discover the History and Art of Sake Brewing

1. Suehiro Shuzo Sake Brewery: Discover the History and Art of Sake Brewing

Suehiro Shuzo, located in the castle town of Aizu-Wakamatsu, is a long-established sake brewery. Constructed in 1850, it is one of the few breweries that remain from the days of old. Many tourists from overseas also visit, so you can find information on available tour courses in both English and Japanese.

When you enter Suehiro Shuzo through the wooden door, you will find yourself in a large hall that you wouldn’t even think was a wooden building. This is where your Fukushima sake brewery visit begins. Change into the sandals provided, and get ready to start your tour.

The first place you will visit is the production warehouse behind the plaster double-doors. The underground water circulates around the tank, cooling the warehouse even in the summer.

You will learn about the rice used to make the sake, followed by a walk around the brewery and boiler room, before returning to the starting point.

The tour of the Suehiro Shuzo sake brewery takes about 30 minutes.

After the tour, you will enjoy a sake tasting at the shop.

There are usually five or six kinds of Suehiro brewed Sake you can try, so you can compare and decide your favorite taste, which you can also purchase if you like.

There is even a rare sake that is unique to Kuramoto, and makes a great souvenir option.

  • Suehiro Shuzo
    末廣酒造
    • Address 12-38, Nisshimmachi, Aizuwakamatsu, Fukushima, 965-0861
    • Phone Number 0242-27-0002
    • ・Hours: 9:30 AM - 5 PM
      ・Admission: Free
      ・Closed: Second Wednesday, December 31, January 1

2. Tsurunoe Shuzo Brewery: A Timeless Sake Brewery with a Female Touch

2. Tsurunoe Shuzo Brewery: A Timeless Sake Brewery with a Female Touch

Established in 1794, Tsurunoe Shuzo is a small brewery where sake is carefully crafted using traditional manual methods. Unlike many modern breweries that use computer-controlled mechanization, Tsurunoe Shuzo's sake-making process is a labor-intensive, hands-on affair.

"It's a small storehouse and the only one of its kind," explains the female owner, Yuri Hayashi, with a smile. She takes pride in the brewery's unique selling point and its status as a rare gem in the industry. Even nowadays, it is still considered uncommon to see a female sake brewer, making Tsurunoe Shuzo all the more special.

Ms. Hayashi works in her brewery with a focus on "Yuri," the product named in her likeness. Experienced chief brewers craft the sake, and she is just part of that team. Regardless, the product called "Yuri" is known for its clean taste and good reputation. It is now an indispensable brand for Tsurunoe Shuzo Sake Brewery.

Tsurunoe Shuzo's "Aizu Chujo" was also selected for the National New Sake Tasting Competition gold medal. This sake is filled with the spirit of Aizu Fukushima brewers and is a trendy brand of both Junmai and Junmai Ginjo Sake. Tsurunoe Shuzo is a small brewery with many longtime fans that continues to produce delicious sake and will continue to live on as one of the most popular breweries.

  • Tsurunoe Shuzo
    鶴乃江酒造
    • Address 2-46, Nanokamachi, Aizuwakamatsu, Fukushima, 965-0044
    • Phone Number 0242-27-0139
    • ・Hours: 9:30 AM - 6:00 PM
      ・Admission: Free
      ・Closed: Irregular holidays (reservations required for brewery tours may not be possible depending on the time)

3. Aizu Lacquerware: Enjoy the Beauty of Aizu Lacquerware as Souvenirs

3. Aizu Lacquerware: Enjoy the Beauty of Aizu Lacquerware as Souvenirs

Aizu-nuri boasts a history of over 400 years, and is said to have been started by the Sengoku warlords who once ruled Aizu. There are several distinctive techniques, such as kijiro-nuri, used to expose the beautiful grain of the wood, and hana-nuri, used for a glossy finish.

There are still many lacquerware stores in Aizuwakamatsu City, including the Fukunishi Lacquerware Shop, which was founded in 1919. In addition to traditional Aizu lacquerware, they are also developing newly designed lacquerware, which has been dubbed the Modern Series.

There are many sake containers, including large, small, and regular sake cups, as well as sake bottles, available in many different colors and patterns. It is also fun to enjoy sake from these unique sake vessels. Recently, more modern products, such as glass products with Aizu coating, being produced as well, which can be seen spreading throughout the region. Enjoy shopping while exploring the various designs of the lacquerware.

There is also a gallery on the 2nd floor where you can see various Aizu lacquerware created by skilled craftsmen.

  • FUKUNISHI SHIKITEN
    福西漆器店
    • Address 1-1-45, Omachi, Aizuwakamatsu, Fukushima, 965-0042
    • Phone Number 0242-27-0845
    • ・Hours: 9:30 AM - 5:30 PM
      ・Closed: Open daily

4. Izakaya Kagota: A Famous Restaurant Offering Traditional Aizu Cuisine and Local Sake

4. Izakaya Kagota: A Famous Restaurant Offering Traditional Aizu Cuisine and Local Sake

Kagota is the most famous izakaya restaurant in Aizu. Originally, it was a restaurant whose owner decided to change it into an izakaya that could be more easily enjoyed by anyone, which is exactly what he did about 30 years ago. From that time forward, he began to cook many dishes made using local ingredients.

There are a variety of dishes available that are created with a very high-quality harmony between the ingredients, including rice and vegetables purchased from local farmers, local Aizu chicken, and even fresh horse meat. Savor your meal with local Aizu sake as selected by the master himself. Kagota is definitely a must-visit shop for anyone visiting who wants to enjoy the taste of Aizu.

Kozuyu, known as Aizu's local cuisine, and Nishino-no-sansho-zuke (pickled herring), have also been added to the traditional dishes served at Kagota, which have been spiced up in a way that both enhances the flavor, yet preserves the original taste, making it reborn as a never-before-seen version of a traditional dish. Kagota is a great place to stop by for a taste of original cuisine and delicious sake.

  • KAGOTA
    籠太
    • Address 8-49, Sakaemachi, Aizuwakamatsu, Fukushima, 965-0871
    • Phone Number 0242-32-5380
    • ・Hours: 5 PM - 10 PM (Last order, 9:30 PM)
      ・Closed: No fixed holidays

5. Aizu Shurakukai: THE Spot for Aizu Specialty Sake!

5. Aizu Shurakukai: THE Spot for Aizu Specialty Sake!

Aizu Shurakukai is a conveniently located large shop, only 5-minutes walking distance from JR Aizuwakamatsu Station. It is a liquor specialty store with a wide variety of sake, especially local Aizu sake. There are also valuable sake types that are hard to find anywhere else.

The liquor quality is very carefully managed, with the semi-underground brewery temperatures carefully maintained at the perfect range suitable for each product.

This is a special liquor store that strongly believes in providing the best seasonal sake in its best, most delicious state. You can find not only classic products but also seasonal and rare liquors here, making it is an irresistible shop for sake aficionados everywhere.

Feel free to visit and ask the staff for their personal recommendations, and be sure to try a few and find your favorite kind of sake.

  • AIZU SHURAKUKAI
    會津酒楽会
    • Address 1, Byakkomachi, Aizuwakamatsu, Fukushima, 965-0024
    • Phone Number 0242-22-1076
    • ・Hours: 9 AM - 7 PM
      ・Closed: Tuesday

Text by: SHOE PRESs

*This information is from the time of this article's publication.
*Prices and options mentioned are subject to change.
*Unless stated otherwise, all prices include tax.

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