Ikebukuro is one of Tokyo’s most popular shopping areas. Right outside the station, you’ll find famous department stores like Tobu, Seibu ,and Lumine Ikebukuro.

Ikebukuro is especially ideal if you’re looking for a watch. Each department store has its own watch section. For example, Tobu offers official retailers of luxury brands, while Lumine has shops specializing in antiques, so it’s best to explore multiple stores rather than sticking to just one.

There are also major electronics stores and discount stores near Ikebukuro Station that offer watches at great prices, making them worth a visit as well.

With department stores, electronics retailers, and discount stores all conveniently gathered within walking distance of the station, you’re sure to find the perfect watch in Ikebukuro.

Located on the fourth floor of Ikebukuro PARCO, a mall known for its fashion offerings for younger generations, TiCTAC Ikebukuro PARCO greets you with a section lined with popular Japanese brands such as Seiko, Citizen, and Casio as soon as you step inside.

What especially caught the writer’s eye was the pair watch section. There is a wide variety of pair watches perfect for anniversaries and special occasions, making it an ideal place for couples to choose together. The joy of finding a watch together and the memories that come from it will feel even more special. Many of the staff can assist in English and will kindly help you choose the right watch.

Ikebukuro PARCO offers tax-free shopping depending on the store, and TiCTAC is eligible for tax-free purchases.

Directly connected to the west exit of Ikebukuro Station, Tobu Department Store Ikebukuro is one of the Ikebukuro’s landmark department stores, loved by both locals and tourists. It’s a place where you can spend hours shopping and dining, and one of its main highlights is the watch section on the sixth floor. As an authorized retailer, it offers a wide selection of brands.

A highlight here is Rado, a long-established Swiss brand. Known as the first brand in the world to use ceramic materials in watches, it is loved by watch enthusiasts because of its scratch-resistant cases that can be worn for many years.
When you step into the store, you’ll see dazzling watches displayed like jewels. Choosing a watch in this luxurious atmosphere turns shopping into a special memory. It’s the perfect floor for picking out a reward for yourself or a gift for someone special.

HIROB in Ikebukuro is a vintage shop that’s irresistible to watch and accessory lovers. Operated by Baycrews, a company known for carrying brands loved by Japanese fashion enthusiasts, the store features carefully selected watches, including vintage Rolex and Cartier pieces.

Inside the store, you’ll also find vintage items from brands like Hermès and Gucci, making it especially appealing since they suggest fashion items together with watches. You can enjoy a luxurious shopping experience where you can choose a watch and a bag at the same time, something rare to find in other shops. The fun of discovering a watch that perfectly matches your style is something you’ll only find here.
Lumine Ikebukuro has a tax-free counter on the third floor, so it’s convenient to process tax-free shopping together with items from other stores.

Don Quijote, which has locations all over Japan, is truly the king of discount stores. There are several branches in Ikebukuro, and at Don Quijote Ikebukuro East Exit Station Front store, located right outside JR Ikebukuro Station’s east exit, you’ll find a wide range of Japanese watch brands like Seiko, Citizen, and Casio at affordable prices.

While the main selection focuses on casual lines priced from around 10,000 to several tens of thousands of yen, you can also spot luxury brands like Omega and Gucci quietly discreetly near the register.

Among the watches, G-SHOCK models are especially popular, and I saw many models that were already sold out. The golden rule is to buy a watch the moment you find one you like.
There are also signs in English, Chinese, and Thai, making it tourist-friendly.

The fact that it’s open 24 hours is another big advantage, as you can easily stop by on your way back to the hotel after a late-night sightseeing adventure or even when other stores are closed.

BicCamera is a large electronics retail chain headquartered in Ikebukuro. Besides home appliances, its watch lineup is also impressive. Watches are sold at the Ikebukuro Main Store and the Ikebukuro West Exit Store, but the watch section at the Main Store is especially remarkable.

The eighth floor is almost entirely dedicated to watches, making the shopping experience truly special. You’ll find everything from classic Japanese brands like Seiko, Citizen, and Casio to casual watches under 10,000 yen, all high-quality and offering great value.

On the other hand, they also carry luxury models such as Rolex, GMT-Master, and Yacht-Master priced around 3 million yen, giving the floor the feel of a high-end watch showroom.
Some watches can be tried on, so if something catches your eye, just ask the staff to let you try it on.


There are also parallel-imported luxury watches available, making it a trustworthy place to shop. If you want to check out watches while browsing electronics, the Ikebukuro Main Store is definitely worth a visit.

LABI1 LIFE SELECT Ikebukuro is an electronics store that also carries daily goods, and you can shop for watches there as well. The watch section is on the second floor and offers a wide range of brands, mainly focusing on Japanese brands.

What stood out most to the writer is the presence of the Seiko Global Brand Core Shop. Here, you can find Seiko’s representative lines like Astron, Presage, and Prospex, and take your time comparing both solar-powered and mechanical models. When you try on one of Seiko’s high-quality watches, you’ll be impressed by their precise design and advanced technology.

It’s conveniently located just a one-minute walk from Ikebukuro Station, making it a perfect stop during your shopping trip. Many staff members can speak English and Chinese, so it’s a great place to get advice not only on watches but also on other electronics.

One of Ikebukuro’s landmark department stores, it offers a wide variety of watches, with a particularly strong lineup of luxury brands.

Located inside Ikebukuro Loft, you can browse a variety of other items while looking for stylish watches.

A long-established pawnshop that offers not only watches but also a wide selection of bags and accessories.

Watches are classified purchased as “general goods” and are eligible for tax-free shopping, but if purchased together with consumables, the combined tax-free limit is 500,000 yen before tax, so you need to be careful when shopping at electronics stores or discount stores.

Additionally, the tax-free system is scheduled to change in November 2026, so it’s a good idea to check the latest rules in advance just to be safe.

Ikebukuro is home to many long-established pawnshops, as well as small, individually owned shops scattered throughout the area. At these pawnshops, you might sometimes find watches at great prices, offering the chance to discover unexpected gems. It’s an irresistible spot for watch lovers, and it’s fun to search for rare models or reasonably priced pieces that you won’t see in other stores.

From popular Japanese brands to luxury models from overseas, the shops in Ikebukuro introduced here offer a vast variety of watches to choose from. Whether it’s a department store, electronics store, discount shop, or pawnshop, you’re sure to find the perfect piece that matches your budget and style.

When visiting Tokyo, don’t miss the chance to explore the watch shops in Ikebukuro. Each store has its own unique charm, and you’ll not only find a wonderful watch but also make unforgettable shopping memories.