High-quality Japanese miscellaneous goods selected by a long-established shop in Ginza.
An annual large-scale fireworks festival held on August 2 and 3. The large firework rings brighten up the night sky.
Head for Zao for the fantastical scenery of white rime, also known as snow monsters!
One of the three greatest summer festivals of Tohoku, with colorful bamboo decorations all around the city of Sendai.
A luxurious buffet-style restaurant and a hot spring with high quality water
A dynamic view from the ropeway
A commercial complex with Yurakucho Marui, cinema, restaurants and so on.
A modern and stylish space which sets a new standard for hot spring hotel accommodation
A place to stay and enjoy a full day
One of Japan's three major onsen, with a history dating back about 1,500 years. Indulge in a soak with a magnificent view of the valley.
A place where youth culture originates
Open air baths hang out over the sea, offering a panoramic view of the ocean
Enjoy guest rooms with adjacent open air baths overlooking the ocean and luxurious Japanese full-course meals, incorporating ingredients from the mountains and the ocean
A very popular melon bun to queue for
A wide variety of light, crispy, and ice-cold monaka (bean-jam wafer)
A vast park crafted on the site of Takada Castle. Known as a great viewing spot for cherry blossoms, the park is embellished with about 4,000 cherry trees in April.
A convenient building connected to Tokyo Station and Otemachi
A large selection of practical yet stylish goods
Bukeyashiki Street with the Ashina family's 15,000-koku castle town. The direct descendants of the family still live in one of the upper-class samurai residences.
One of the best cherry blossom viewing spots in Japan. The Tenshu, which is of Edo-style architecture and the only existing Tenshu in Tohoku, is worth a look.