Lawson Original (L marche) is a private brand of Lawson, dedicated to enriching everyday life with delicious offerings at local neighborhood stores. Its simple and accessible packaging, coupled with a subtly appealing taste, caters to a wide range of individuals.

Today, we highlight the top 5 products as of October 2023 from the “Lawson Snacks Ranking,” as determined by user votes on the Minna no Ranking site. This ranking is based on user votes for their preferred Lawson snacks amongst chocolates, snacks, and rice crackers (cakes not included).

This Lawson Original creation by Ginbis, famous for their Shimi Choco Corn snack, greets you with a delightful chocolate aroma the moment you open the bag. The adorable star shapes add an endearing touch, and it's worth noting that the chocolate doesn't stick to your hands as you take them out.

Shimi Choco Corn is a beloved childhood snack for many Japanese people, boasting a large, dedicated fan base. The crispy texture, combined with the sweet chocolate melted into the biscuit, creates an irresistible delight for chocolate lovers.

These chocolate biscuits are made with whole wheat flour and are an excellent choice for health-conscious individuals. The crispy texture and mild sweetness of the milk chocolate make these simple, classic, sweet biscuits the perfect companion for coffee time!

*Because the Chocolate Digestive Biscuits, ranked No. 4 in Minna no Ranking, are no longer available, it has been moved up in ranking.

These simple sweet potato fries, designed to preserve the authentic flavor of the sweet potatoes, stand as a classic Japanese snack that anyone can enjoy, regardless of age. The texture is not too hard and not too crunchy, making them impossible to stop eating once you start!

Sweet potatoes, rich in dietary fiber, are a staple of Japan’s fall and winter. A healthy snack rich in nutrients, sweet potato fries are a great, guilt-free indulgence, making them also suitable for individuals on a diet. They also go well with bitter Japanese teas, making them a perfect choice for a Japanese-style snack time, too!

The Lunch Pack is a popular sandwich product, well-regarded by foreign journalists. When making these sandwiches, the bread crusts are cut off and repurposed to make rusks, a delicious and sustainable snack.

The rusks are slowly baked and seasoned with a blend of butter and sugar, revealing an increasing sweetness with every bite. The cut-off crusts give them an uneven texture and warmth, reminiscent of homemade rusks. The balanced sweetness is satisfying and pairs perfectly with a cup of coffee.

These potato chips, jointly developed by Calbee and Lawson, boast a unique blend of four types of salt: Australian sun-dried salt, American rock salt, Sicilian rock salt, and Izu Oshima sea salt.

Despite their simple saltiness, these chips boast a rich, deep flavor suitable for people of all ages. The perfectly balanced saltiness ensures an ever-enjoyable snacking experience, and the jagged shape accentuates the crunchy, mouth-watering texture, leaving you thoroughly satisfied after every bag!

And there you have the Top 5 treats in the Lawson Snack Ranking. If you happen upon any of these delicious Lawson snacks during your travels, don't miss the chance to give them a try!

Note: Availability of items may vary by store and region. Some products subject to discontinuation without prior notice.

English translation by: Krys Suzuki

Source: Lawson Snack Ranking! What Lawson Snacks Do You Recommended - Minna no Ranking