Sawara Merchant Town Hotel Nipponia

Utilizing its water transportation, the town of Sawara flourished to the extent that it was praised as "Edo's superior."Located just 80 minutes by car from Tokyo and 30 minutes from Narita, Sawara retains the vivid atmosphere of Edo, which has been lost in Tokyo over time, and it was the first area in the Kanto region designated as an Important Preservation District for Groups of Traditional Buildings.

Sawara Merchant Town Hotel NIPPONIA is a dispersed hotel concept that envisions the entire town of Sawara as a hotel, renovating cultural properties designated by the prefecture and historical buildings into high-quality guest rooms.The comfortable spaces, which make you forget you're in the modern era, invite us into the timeless flow of history.

Additionally, we offer experiences that blend seamlessly with Sawara's history, such as locally-sourced French cuisine featuring seasonal ingredients from Chiba, known as Kanto's top food treasure, and town walks in collaboration with nearby renowned shops and establishments.Spend a rich and refreshing time reflecting on history and culture.