Joined Gurunavi in 2009, promoting accommodations known for great cuisine, like hot spring inns and auberges. In 2010, helped launch "Gurutabi," a site showcasing local Japanese cuisine, creating content from across Japan. Later moved to "Let’s Enjoy Tokyo," a project with Tokyo Metro, sharing event and exhibition info. From 2014, was involved in planning "LIVE JAPAN," and in 2016, helped launch "LIVE JAPAN PERFECT GUIDE TOKYO," a visitor guide led by Gurunavi, Tokyo Metro, and Tokyu Corporation. Originally from Hokkaido, he has a deep interest in Japanese food, history, castles, and geography.