This is the main store of Best Ishida, an authorized retailer specialized in watches with shops mainly in Tokyo as well as in Hokkaido, Kanagawa, and Osaka—Best Ishida is one of the largest watch store chains in Japan.

Located with convenient access from Shinjuku Station, this store covers 6 floors, with each floor dedicated to a different theme. The floor layout and accompanying music draw out the allure of timepieces to the fullest and create the world view each brand has.

Check out a wide variety of watches all in the same building, try them on, and enjoy this watch store which stocks everything from entry-level models from Omega and Longines, to popular brands TAG Heuer, IWC, Hublot, and Breitling, and top-end luxury watches from brands like Audemars Piguet and Vacheron Constantin.

What's more, one of the largest characteristics of Best Shinjuku Honten is that we also sell used watches on the first basement—a rarity for an authorized retailer.

We also offer online sales of second-hand products.
Please from the following URL.
https://www.rakuten.co.jp/best-used/

We are a specialist watch store handling a range of popular watches, including Japanese brands such as SEIKO, CITIZEN, CASIO (G-SHOCK) and current hot brands such as KLASSE14 and Skagen, the latest smartwatches, and comfortable casual watches.
We also stock great options such as original watch designs that can only be found in our store, and matching watches recommended for an anniversary present. Gift wrapping is free. We handle duty free purchases and accept UnionPay and other credit cards.

＜Access by public transport＞
One minute's walk from JR Shinjuku Station's Central East Exit and East Exit

We are a specialist watch store handling a range of popular watches, including Japanese brands such as SEIKO, CITIZEN, CASIO (G-SHOCK) and current hot brands such as KLASSE14 and Skagen, the latest smartwatches, and comfortable casual watches.
We also stock great options such as original watch designs that can only be found in our store, and matching watches recommended for an anniversary present. Gift wrapping is free. We can also offer assistance in English, Chinese, and Korean using a Navi Dial interpretation service. We handle duty free purchases and accept Wechat, Alipay, UnionPay and other credit cards.

＜Access by public transport＞
Two minutes' walk from JR Akihabara Station's Electric Town Exit
Close to Tokyo Metro Akihabara Station

We are a specialist watch store handling a range of popular watches, including Japanese brands such as SEIKO, CITIZEN, CASIO (G-SHOCK) and current hot brands such as KLASSE14 and Skagen, the latest smartwatches, and comfortable casual watches.
We also stock great options such as original watch designs that can only be found in our store, and matching watches recommended for an anniversary present. Gift wrapping is free. We can also offer assistance in English, Chinese, and Korean using a Navi Dial interpretation service. We handle duty free purchases and accept WeChat, Alipay, UnionPay and other credit cards.

＜Access by public transport＞
One minute's walk from JR Okachimachi Station
One minute's walk from Ueno-hirokoji Station on the Tokyo Metro Ginza Line
One minute's walk from Ueno-okachimachi Station on the Toei Oedo Line
Five minutes' walk from Naka-okachimachi Station on the Tokyo Metro Hibiya Line
Five minutes' walk from Yushima Station on the Tokyo Metro Chiyoda Line
Eight minutes' walk from Keisei Ueno Station

U-Treasure is a character jewelry brand launched by Japan's largest custom-made jewelry company K.uno, which was established in 1981.

Our studio is the biggest in Japan and employs more than 150 artisans. Using diamond cutters that are rare in Japan, we have patented our own independently developed cutting technique. With an unwavering devotion to craftsmanship, we are creating a new type of “Made In Japan” products.

The authentic character jewelry, accessories and merchandise are made for adults, with a focus on the detail of each piece that can only be achieved by an experienced artisan.

The K.uno store on the first floor also features the K.uno collection, pearls and Disney jewelry.

GINZA RASIN is a store specializing in watches that offers a unique lineup of used watches from brands such as Patek Philippe, Rolex, Franck Muller , Hublot , Omega , IWC , Breguet , Cartier and Panerai. We have received positive reviews that set us apart from other stores for our product lineup, which ranges from rare models to standard models, as well as for the condition of our high quality used watches.

As a watch specialty store with a focus on used watches, we also strive to offer the maximum price for purchases. A purchase salon that can be visited with a reservation is located nearby, so we welcome those who wish to sell your watch.

We are a specialist watch store handling a range of popular watches, including Japanese brands such as SEIKO, CITIZEN, CASIO (G-SHOCK) and current hot brands such as KLASSE14 and Skagen, the latest smartwatches, and comfortable casual watches.
We also stock great options such as original watch designs that can only be found in our store, and matching watches recommended for an anniversary present. Gift wrapping is free. We handle duty free purchases and accept UnionPay and other credit cards.

＜Access by public transport＞
Directly connected to Exit 15 of Shibuya Station on the Tokyu Toyoko and Den-en-toshi lines and the Tokyo Metro Hanzomon and Fukutoshin lines.
Directly Connected by a second floor walkway to Shibuya Station on the JR lines, Tokyo Metro Ginza Line and Keio Inakashira Line.

Located in Tokyo’s Shibuya, HOUSEKIHIROBA (literally “Jewel Square”) is bustling with overseas customers every day.
The reason is because customers are able to purchase wristwatches and jewelry at amazing prices thanks to the shop’s “double deal” of duty-free sales combined with prices specially-discounted from the Japanese retail price.

The store has established private trading partners all across the world, allowing it to provide products from over 70 brands including popular brands like Rolex and Omega; classic watch brands like Patek Philippe, Breguet, Audemars Piguet, and Vacheron Constantin; jewelry from Harry Winston and Cartier; Breitling, Panerai, and Tagheuer and more, all offered specially discounted from the domestic list price.

HOUSEKIHIROBA also deals in well-maintained second-hand items as well as jewelry studded with diamonds, emeralds, and jade.

With a total 5,000+ items in stock, this shop is a rarity not just in Tokyo but anywhere in the world—a single location where you can actually have a look, try things on, and compare across dozens of different brands.

If you’re looking for watches and jewelry, be sure to stop by HOUSEKIHIROBA.

Long before Shibuya transformed into its modern bustle, Jewelry Salon Kikuya was here, together with the people of the old neighborhood. Naming his shop after his beloved wife ”Kiku,” our salon’s founder served his customers with passion and a wish to bring eternal beauty to all the women of the world. Nowadays, in addition to our original works, we carry major brand-name products, too. We also provide remaking services and can create an engagement ring that’ll bring out the beauty of the heirloom center stone handed down to you. Ours is a jewelry salon that brings you service not just for a lifetime but for all your family’s generations.

We are a specialist watch store handling a range of popular watches, including Japanese brands such as SEIKO, CITIZEN, CASIO (G-SHOCK) and current hot brands such as KLASSE14 and Skagen, the latest smartwatches, authentic mechanical watches, and comfortable casual watches.
We also stock great options such as original watch designs that can only be found in our store, and matching watches recommended for an anniversary present. Gift wrapping is free. We handle duty free purchases and accept Union Pay and other credit cards.

＜Access by public transport＞
One minute's walk from JR Ikebukuro Station's East Exit
One minute's walk from Tokyo Metro Ikebukuro Station's Exit 27